Apollo Hotel Amsterdam Partners with PrintPlast for Recycled PVC Key Cards

PrintPlast is proud to partner with Apollo Hotel Amsterdam, a Tribute Portfolio Hotel, to deliver sustainable recycled PVC RFID key cards for one of Amsterdam's most iconic canal-side properties. This collaboration reflects the hotel's forward-thinking approach to hospitality, where environmental responsibility enhances rather than compromises the guest experience.

Situated on the prestigious Apollolaan in Amsterdam Zuid, overlooking the intersection of five canals, the hotel has long been a landmark destination for travelers seeking refined Dutch hospitality. With the introduction of recycled PVC key cards, Apollo Hotel Amsterdam takes a meaningful step toward reducing its environmental footprint while maintaining the elegance its guests expect.

A Canal-Side Icon in Amsterdam Zuid

Apollo Hotel Amsterdam occupies a coveted position along the Apollolaan, one of Amsterdam's most prestigious boulevards. The hotel overlooks the scenic convergence of five canals, offering guests a quintessentially Dutch setting just minutes from the Rijksmuseum, Van Gogh Museum, and Vondelpark. As a Marriott Tribute Portfolio Hotel, it combines the character of an independent property with the standards of a global hospitality brand.

The hotel features canal-view rooms with award-winning designer beds, two acclaimed restaurants including The Harbour Club Amsterdam Zuid for fine dining, and a waterfront terrace where guests can watch boats glide along the Amsterdam canals. Its location in the Zuidas business district also makes it a preferred destination for corporate travelers and event organizers.

For a property so deeply connected to Amsterdam's waterways and cultural heritage, choosing recycled materials was a natural extension of its values. The canals that define the hotel's identity are the same waterways the city works tirelessly to protect, and every sustainable decision contributes to that effort.

Recycled PVC: Premium Quality from Sustainable Origins

The key cards produced for Apollo Hotel Amsterdam are crafted from 100% recycled PVC (RPVC), a material that gives new life to post-consumer and post-industrial plastic waste. Rather than extracting virgin PVC, recycled PVC diverts existing plastic from landfills and reduces the carbon emissions associated with new plastic production.

Despite its eco-friendly origins, recycled PVC delivers identical performance to conventional card materials. The surface accepts full-color printing with the same sharpness and vibrancy, the structural integrity matches industry standards for durability, and the material integrates seamlessly with embedded RFID chips. Guests will notice the beautiful design on their key card. What they may not immediately realize is that the card itself represents a commitment to a more sustainable hospitality industry.

RFID Technology for Seamless Access

Every recycled PVC key card produced for Apollo Hotel Amsterdam is embedded with RFID technology that integrates with the hotel's existing electronic lock system. Guests enjoy secure, contactless access to their rooms, elevators, and amenity areas throughout their stay.

RFID key cards offer significant security advantages over older magnetic stripe technology. The encrypted communication between card and lock makes unauthorized duplication extremely difficult, providing guests with peace of mind from the moment they receive their key. For a hotel that welcomes both leisure and corporate travelers, this level of security is essential.

Sustainability in Dutch Hospitality

The Netherlands has established itself as a leader in sustainable tourism across Europe. Amsterdam, in particular, has implemented ambitious environmental programs aimed at reducing waste, lowering emissions, and encouraging businesses to adopt circular economy principles. Hotels across the city are increasingly being evaluated not only on service quality and location but also on their environmental practices.

For Apollo Hotel Amsterdam, the switch to recycled PVC key cards aligns with this broader movement. It is a practical, visible step that guests can see and appreciate. Unlike behind-the-scenes operational changes, a recycled key card is something every guest holds in their hand. It communicates the hotel's values without requiring a single word of explanation.

• Environmental impact - recycled PVC significantly reduces demand for virgin plastic production
• Guest perception - eco-conscious travelers appreciate tangible sustainability efforts
• Brand alignment - reinforces the hotel's position as a responsible Amsterdam landmark
• Operational continuity - recycled PVC works with existing lock systems without modification

Why Amsterdam's Leading Hotels Choose Recycled PVC

Amsterdam's hospitality scene is among the most competitive in Europe. With thousands of properties competing for guests, the details matter. A custom-designed recycled PVC key card serves multiple purposes simultaneously: it provides secure room access, reinforces brand identity, and communicates environmental values. For properties like Apollo Hotel Amsterdam, where the canal-side location and cultural surroundings create a strong sense of place, the key card becomes another touchpoint in a carefully curated guest experience.

PrintPlast works closely with each hotel to develop card designs that reflect the property's unique character. The goal is always the same: to create a key card that guests remember, one that feels like a natural extension of the hotel itself rather than a generic afterthought.